Save Energy. Live Better.
During an acceptance speech for the Presidential Medal of Freedom awarded to Sam Walton in 1992, Mr. Walton articulated what would later come to be Walmart’s official company purpose. In his remarks he said, “If we work together, we’ll lower the cost of living for everyone…we’ll give the world an opportunity to see what it’s like to save and have a better life.” By selling products at low prices, people are able to save money and use it on other things that would allow them to live a higher quality of life. Hence the tagline: “Save money. Live better.”
Is saving energy so different? People have many reasons for wanting to save energy. Some want to be “green” by lowering their carbon footprint. Others want to save on the operating costs of their business. For others still, they are concerned with having an unreliable grid and rolling blackouts. Many people simply want to lower their household bills. Whatever the reason, isn’t the root of it the same?
A lower carbon footprint means better air quality for our communities; lower operating costs means greater ability to sell more product, hire more workers, and meet more of society’s needs; a more reliable grid means power when we need it; and lower household expenses frees up cash to take care of our families and perhaps afford some of life’s luxuries. In other words, we save energy so we and our children can live better.